Activision Blizzard's 'Project Boston,' a mobile app store challenging Google Play, shifted to a $100M Google deal due to financial gains, sparking industry speculation.
Project Boston was one of two cunning plans to deal with Google Activision Blizzard had a cunning plan to change its relationship with Google by setti.
Activision Blizzard’s “Project Boston” was an attempt to earn more money from its mobile games by dual-tracking its own mobile app store and a big deal with Google.