South Korea-based beauty tech firm APR Corp is strengthening its sustainability strategy in multiple ways, while accelerating its global expansion efforts after recording the highest ever annual overseas sales.
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APR will double down on securing more advanced technologies until the Seoul-based beauty device, cosmetics and sports apparel manufacturer rises to global fame and starts to be perceived as the next Apple or Tesla in the burgeoning beauty tech industry, the firm s founder and CEO Kim Byung-hoon said in a recent interview.