Insurtech Zego scores mega-round for bringing usage-based insurance to gig workers emarketer.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from emarketer.com Daily Mail and Mail on Sunday newspapers.
Insurtech Hedvig goes full-stack to power European expansion
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per its press release. Launched in 2018,
Hedvig offers rental and homeowners insurance via its app to 50,000 users in Sweden and Norway, and it now plans to expand across new European markets. The insurtech raised €7.5 million ($8.6 million) last October, bringing its total raised to date to €20 million ($22.8 million).
With the EU license, Hedvig can accelerate its growth by freely launching proprietary products across Europe.
The insurtech has experienced fast growth thanks to its cheaper and extensive coverage. Hedvig allows users to record their claims directly within the app and get immediate compensation for the
US adults find print and TV ads more trustworthy than social media ads
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While the majority of US adults don’t particularly trust any form of advertising,
nearly half said they trust
print,
(More) digital trends for 2021: The future of grocery is digital
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We recently released our “10 Key Digital Trends for 2021” report, which spotlighted the rise of Disney as a streaming powerhouse, the enactment of a federal privacy law, first-party data reigning supreme, and more. But which major trends narrowly missed the cut?
Here’s our fifth in a series of
additional transformative developments that ought to be on your radar throughout 2021.
Read about the fourth runner-up, nostalgia marketing, in our recent article.
In online grocery, first-time adoption evolves into consumer habit
Online grocery took off dramatically in 2020 as a result of the pandemic; that’s no surprise to anyone. According to our estimates, food and beverage was by far the fastest-growing ecommerce category in the US in 2020. Given its low penetration and high sales growth, digital grocery is the next big opportunity in ecommerce.
eMarketer Podcast: Facebook keeps delivering, a study on the ad boycott, and the key to Instagram success emarketer.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from emarketer.com Daily Mail and Mail on Sunday newspapers.