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Applewood Fresh Growers Gears Up With Rave Apples for the Start of Flavorful Michigan Harvest Season

Applewood Fresh Growers Gears Up With Rave Apples for the Start of Flavorful Michigan Harvest Season
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Applewood Fresh gears up with Rave Apples for the start of Michigan harvest season

Applewood Fresh, a premier fourth-generation grower, packer/shipper of Michigan-grown apples is counting down the days to the start of their flavorful harvest, with Rave in August.

Applewood harvest brings core promotional opportunities

Applewood Fresh’s Michigan apple harvest is still in full swing, and it's the perfect time for retailers to promote some emerging varieties from Michigan: EverCrisp, Kanzi and KIKU, along with New York-grown SnapDragon and RubyFrost.  These apples deliver premium flavor and meet the full spectrum of flavor profiles for consumers, from super-sweet to sweet/tart, and tart.

Michigan apple volume to end sooner than usual

Michigan apple volume to end sooner than usual Apple supplies out of Michigan will wrap up early this season. “The Michigan crop was smaller this year and so it will end earlier than normal. We will finish at the end of May likely so about four to six weeks early. Some shippers finishing up earlier than that in the state,” says Brian Coates of Applewood Fresh in Sparta, MI, noting that Applewood ships mostly throughout the Midwest down to Texas. Michigan s apple crop was smaller this year so Applewood and other state growers will finish about four to six weeks early.

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