Last month. Becoming cup is fast one of the most popular events in the United States thanks in part to technology. 46 of americans are watching and at least six percent are watching online. Soccer fans are also twice as likely to watch matches online and fans of other sports. Our lead story of the day, for the second time in three weeks, there is a major shakeup in twitters Top Executive ranks as the company tries to boost user engagement. Twitter has named former Goldman Sachs anchor anthony noto as its new cfo. He led the twitter ipo and has a background including serving as the cfo of the nfl, a west white bread, spent some time in the middle east in the army. Gupta, wholace mike will stay on as Senior Vice President of strategic investments. This comes weeks after reports of a power struggle. Todays news is sending the shares of twitter higher. Cory johnson is with me in the studio. From san diego is paul kedrosky. In l. A. , jon erlichman. Tell us more about anthony noto. Obviousl
Three, welcomeer to bloomberg west. Hour, has dick costolo fixed to the user growth problem and figured out how to keep the users engaged . Those are some of the questions that they are ready to answer today and we will look into whether the recent changes and twitter are impacting the business. Linkedin is refreshing its mobile app, rolling out a major redesign of the service, designed to summarize your profile and make it easier to find things. The Vice President will be here to talk about it as well as the recent acquisitions. Admits that it secretly conducted experiments on users, including purposely creating bad matches to see if people would connect. It also tested whether people responded better to pictures or words. The admission comes after facebook was criticized for conducting a study on its users without telling them. Story of thelead day, we are hours away from the Second Quarter earnings report, which saw a lot of changes. Much more on that in a minute. First i want to ge
The service select songs for users based on a persons activities. Unlike other music sites like pandora, it is curated by humans rather than algorithms. Deal were not disclosed. A single better has won the government did going auction am a purchasing the entire kaisha of almost 30,000 bitcoins. As part of a larger pool of the Virtual Currency seized from the website. The auction attracted 45 bidders. The lot of bitcoins was worth about 19 million at current prices. Of the day,story for the second time in less than three weeks there is a major shakeup in twitters Top Executive ranks as the company tries to boost future engagement. Ashony noto has been named the new cfo. Backgroundried including serving as cfo of the nfl. He is also west point grad, spending time in that middle east fallen the army. The shuffle comes just weeks after the coo resigned amid reports of a power struggle between himself and ceo dick costolo. Cory johnson is here with me in the studio, joining us from san and
Brendan spend the weekend in l. A. Becoming that about my body feeling bad about my body. I have no secrets. At this point i am just smug about how out of shape i am. Rex we will talk about joining across the gym later and how it did not work. Cheers are soaring after ceo apparently convinced wall street as found a way to Grow Customer base and add advertisement revenue. I am a twitter consumer and user as well. Do not know if it is the ceo convincing people. You have people who price place mars smartly priced Stock Options. Former Goldman Sachs banker and internet analyst back in the bubbly days of yore, hocker of things like webby and, now cfo of twitter in managed to price the Stock Options before the quarter reported. He has seen the quarter of the benefit of the quarter. A lot of really positive net gains. Really hard to find anything. Not only was it not better but better than the last quarter. You can see a turnaround in user growth. User growth growing at a faster pace. Wasnt t
See you late. General electric selling Home Appliance unit to Swedens Electrolux for over 3 billion in cash. First, big news from twitter on a potential new revenue stream. Julia boorstin joins us from los angeles with breaking news. Good morning. Good morning. Twitter is announcing a test of its buy now but allow users to buy products directly from a tweet, first big move into ecommerce. The idea to make mobile shopping quick and easy. So say renan can tweet a photo of the tour tshirt and say, buy now. Twitter saves the credit card information and shipping address, saying everything is encrypted and not shared without permission. There are products in price points of all kinds and offers of all kinds that work across the platform. Its not a flash sale platform. Certainly things will work better. Again the temporal nature of twitter makes relatioal time in wheelhouse. Twitter working with 19 partners. A number of artists including emin eminem, pharrell and rihanna. The Company Plans to