scorecard so far for 2013, the dow has soared 13%. the s&p is up 12%. and the nasdaq is higher by 10%. apple wowed investors today, and not because it unveiled a new ipad or an iphone. it is launching a massive corporate bond deal. $17 billion. that is the biggest non-bank corporate bond issue ever and apple s first debt offering in years. why are they doing it? tyler, the capital way apple s bonds will be used to fund the company s enhanced dividend and payout plan, which of course was announced last week. my reporting shows that apple s bond sale closed at $17 billion, the largest ever for a nonfinancial firm. it looks like apple s ten-year fixed rate bond, which is really what investors are focused on will have a yield of 2.4%. this will be below its stock dividend yield of 2.8%, but higher than the yield of some of its peers in the technology space, including google, microsoft, and ibm. keep in mind these numbers are subject to change. just stepping back for a second
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