7-Eleven, TXB, Big League Chew Are All in for Summer
Seasonal promotions help drive traffic and reward loyal guests.
June 14, 2021
ALEXANDRIA, Va. From free drinks to free gas to all-expense-paid trips, convenience retailers and suppliers are rolling out the promotions to help their guests celebrate summer.
First up, 7-Eleven is planning to mark its 94
th birthday in July with a month-long celebration that includes free Slurpees, discount food offers, delivery deals and a big donation to Feeding America. Just like last year, the Irving, Texas, convenience retailer is spreading out its birthday celebration to avoid having millions of Americans crowded around Slurpee machines on a single day, which is prior years has been celebrate on July 11.