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11 Nov 2020 Korea Tourism Organization’s (KTO’s) Sydney office has appointed Julie King & Associates to represent the destination in Australia and New Zealand. The destination marketing agency will take on public relations, media, social and digital, events, marketing and some trade for the organisation. KTO is looking to focus on educating the Australian and New Zealand market, which is increasing in importance, with Prime Minister Scott Morrison recently naming South Korea in a potential Asian travel ‘bubble’ candidate. Commenting on the appointment, Julie King & Associates founder and CEO Julie King said: “We are thrilled to be working with KTO and we look forward to highlighting the depth of experiences available, from the natural, cultural and historic aspects of South Korea to the food and seasonal offerings.

New zealandNew south walesSouth koreaRepublic of koreaSouth koreanJulie kingSarah stevensonMinsook leeKoo bohnchangScott morrisonHeather jeongSangwoo hongAndy trieuJulie king associatesKorea tourism organizationKorean cultural centre