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Startups are banking on small businesses desire to ditch insurers

Startups are banking on small businesses desire to ditch insurers
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This Startup Raised $40 Million To Build A Mini-Kaiser Permanente And Lower Employee Healthcare Costs

This Startup Raised $40 Million To Build A ‘Mini-Kaiser Permanente’ And Lower Employee Healthcare Costs Share to Facebook DARELENE DEVITA/FIREFLY HEALTH Andy Ellner and Jeff Greenberg first met while working at Brigham and Women’s Hospital in Boston. While the two doctors loved practicing primary care, they realized there was something deeply flawed about a model that required patients to take half a day off of work for an appointment once or twice a year, when what they really needed was continuous engagement in order to change their behaviors. Plus, if you add a specialist to the mix, it could take weeks or even months to navigate referrals and get an appointment.

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