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Etude capitalises on MBTI hype in Korea with new customisable eye shadow palette

K-beauty brand Etude has launched a new eye shadow product that allows consumers to customise their own palette, tapping into personal colour and personality test trends that have taken South Korea by storm in recent times.

Amorepacific FY2023: Growth Japan, Americas, EMEA not enough to offset China decline

Amorepacific’s latest full-year results show that growth across multiple markets including the US were not enough to offset the slump in China, leaving its overseas business unit in the red

Amorepacific FY2023: Growth Japan, Americas, EMEA not enough to offset China decline

Amorepacific’s latest full-year results show that growth across multiple markets including the US were not enough to offset the slump in China, leaving its overseas business unit in the red

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