Looks and sounds pretty sophisticated, but its efficacy has long been the subject of debate.
To cut through the noise, we asked an expert for their input.
Ali Noorani MBBS BSc (Hons) MRCS FRCS is a Consultant Orthopaedic and Trauma Surgeon and an authority on sports injuries and recovery.
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He has treated many elite athletes, including Premier League footballers and UFC fighters. He was the UK team doctor for the NBA London matches and orthopaedic doctor for both the NFL and the Rugby World Cup (2015).
JOE: Can you describe what cupping is?
Noorani: It is an alternative therapy where special cups, usually made of glass (but sometimes from bamboo, earthenware or silicon) are placed onto your skin whereby a suction is created.