Reddit, the hugely influential internet message board platform, is opening a dedicated Australian office in Sydney.
The company’s Australian operations will include community engagement, engineering, and sales teams, to be helmed by former WooliesX head strategist David Ray.
The move comes after an explosive growth in the site’s Australian userbase, led by interest in finance ‘subreddits’ like r/AusFinance and the looser r/ASX Bets.
Reddit has announced the opening of a dedicated Australian office in Sydney, promising to boost engagement with local users and advertisers after the spectacular growth of communities like r/AusFinance and r/ASX Bets over the past twelve months.