February 22, 2021 at 6:28 am Published by NCV Newswire
New option to purchase drives global retail expansion of the Fire & Flower brand & Hifyre technology platform with planned strategic entry into the high-growth California, Arizona and Nevada markets
TORONTO, Feb. 22, 2021 /CNW/ – Fire & Flower Holdings Corp. (“Fire & Flower” or the “Company”) (TSX: FAF) (OTCQX: FFLWF), today announced that it has entered into agreements (the “Strategic Agreements”) with a Canadian private company, operating as “American Acres Managers” (“American Acres”) including an agreement to license its Fire & Flower brand, store operating system and Hifyre™ technology platform for dispensaries in California, Arizona and Nevada as the Company aims to deliver its best-in-class technology and retail functionality in these competitive, high growth markets.