"The Artery," with boundaries along the eastern end of Laskin Road, would host special events and businesses could qualify for economic development incentives.
VIRGINIA BEACH — Five years ago, Jesse Wykle started drumming up support for a new creative district at the eastern end of Laskin Road dubbed The Artery. But then the pandemic hit. Wykle, who owns Aloha Snacks at 501 Laskin Road, and other business owners had to focus on surviving. “We had a little fire going in Virginia Beach on culture and restaurants and that (the pandemic) just totally .
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When asked if they care about buying environmentally and ethically sustainable snacks, the overwhelming consumer response is ‘yes’. Sustainability practices are increasingly driving purchase decisions, but more importantly, are beginning to influence brand perception and advocacy, which will undoubtedly affect performance over the longer term.