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Media agencies and clients must put a stop to dirty attention | Opinions

Marty Davies explores why a reckoning is coming for disinformation in the ad industry.

New yorkUnited statesElon muskHelen joyceKemi badenochBrianna gheyMarty daviesAlliance of independent agenciesTrans journalists associationMarketing societyNew york timesX corpAdvertising associationWorld federation of advertisersWorld federationIndependent agencies

Media agencies and clients must put a stop to dirty attention

A reckoning is coming for disinformation in the ad industry.

New yorkUnited statesKemi badenochBrianna gheyElon muskMarty daviesHelen joyceTrans journalists associationNew york timesMarketing societyAdvertising associationX corpWorld federation of advertisersAlliance of independent agenciesWorld federationIndependent agencies

Nearly a quarter of independent agencies report cut in client budgets

A poll by the Alliance of Independent Agencies showed that some independent shops are feeling the pinch.

Shauna lewisAlliance of independent agenciesIndependent agencies

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