UFC CEO Dana White said there were many reasons for the partnership, including how the companies "are very aligned when it comes to our core values and what the UFC brand stands for."
UFC CEO Dana White said there were many reasons for the partnership, including how the companies "are very aligned when it comes to our core values and what the UFC brand stands for."
UFC CEO Dana White announced Bud Light will be returning as the official beer of his sports organization despite the backlash the beer producer has experienced.