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Top 10 global consumer trends in 2021: Euromonitor DUBAI, January 19, 2021 The Covid-19 pandemic has created, influenced or accelerated consumer trends, said global market research company Euromonitor International in a new report, highlighting consumer behaviour and business strategies in 2021. The report titled “Top 10 Global Consumer Trends 2021” says that in 2021, consumers: •    Expect purpose-driven initiatives that support the triple bottom line people, planet and profits (Build Back Better). Nearly 70% of professionals expect consumers to be more concerned about sustainability than before Covid-19. •    Desire the ease of on-the-go, impulse and spontaneous occasions and simplicities of pre-pandemic life (Craving Convenience). •    Reconnect with nature and turn to open-air venues for leisure and to safely socialize (Outdoor Oasis).

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