Director. Global news 24 hours a day powered by more than 2700 journalists and analysts in more than 120 countries. Im emma chandra. This is bloomberg. Bloomberg technology, is next. Emily im emily chang, and this is bloomberg technology, from cupertino, california. Here, featuring and an alleged screen, no home button, and facial Recognition Technology and the price tag 1000. New capabilities allowing runners and sources to leave phones at home and still make calls. The whole event took place at the sprawling apple campus. We are here in front of the steve jobs theater, where it all went down. The phone still the show. Editor at by our large, cory johnson from l. A. Sitting next to me as our bloomberg tech reporter who covers apple and brought us the details before they were told to us today. However, you got to hold the phone and touch it. Im curious about your first impressions. Reporter it is really hot. Its a nice phone. Really cool. Adds to edge. Im sad it does not go on sale unt