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A new kind of cross-media poly-talent : the cult of Harry Styles | Harry Styles

The former One Directioner’s star has never burned brighter. What’s the secret of his appeal to Gen Z?

United kingdomCity ofJustin timberlakeChris pinesMark ronsonHarry stylesJames mastertonChristopher nolanGeorge michaelSimon cowellRobbie williamsElton johnHolmes chapelNew yorkMadison square gardenOne directioner

Celebrities tap into secondhand clothes trend by selling on pre-loved sites

Famous names list their unwanted items as Gen Z shuns fast fashion in favour of pre-owned purchases

Priah fergusonChristian diorKardashian klosetAlexander skarsgHarry stylesTasha ghouriMaisie williamsHarry lambertOlivia courtneyLily allenCarolyn mairOlivia rodrigoEmma corrinHard rock cafeStranger thingsLove island

How online communities, first-party data and feta cheese are transforming e-commerce

Marketers and media owners discuss innovative ways to reach and monetise audiences that are shopping online more than ever before

Mackenzie smithBloomberg vermaKris bogerMichael greeneGemma spenceLucy jamesonTiktok bogerCaroline chulickAshish vermaBryan buckleyJo ardenTiffany coUnited kingdomNola solomonAlex goatResell tag

Mission targets gen Z talent with Livity acquisition

The Mission Group has acquired Brixton-based youth-centric creative business Livity to join its existing network of 16 agencies.

John quarreyFoot lockerAlex goatLivity ukMergers and acquisitionsGenz insightMission group

The Mission Group acquires youth marketing agency Livity

Brixton-based agency changes hands for £100,000 and will join forces with Krow.

United kingdomJohn quarreyMission groupAlex goat

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