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10 brands born in the USSR and popular still RBTH 26 Jul 2021, 07:54 GMT+10 The most delicious Soviet cake, the favorite Soviet perfume and the best-known Russian export vodka - here are some of the most popular brands of the Soviet era that you still can find on sale in stores. 1. Krasnaya Moskva perfume Vasily Malyshev/Sputnik Produced by the Moscow factory Novaya Zarya since 1925, the origin story of the favorite perfume of generations of Soviet women has long been wrapped in mystery and legend. According to one theory, Krasnaya Moskva (Red Moscow) was a variation on the perfume Bouquet de l imperatrice (Bouquet of the Empress) that Henri Brocard, the owner of a soap, lipstick and perfume factory, presented to the wife of Nicholas II, Empress Alexandra Fyodorovna, in 1913.

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