good question. to sign someone on for a lifetime deal, let s go back over a year ago, running back for the minnesota vikings adrian peterson was seen wheaties boxes all over the country where the kids would grab the box for the supermarket shelves and we know what happened with the adrian peterson case, domestic stuff and child abuse and it goes a different route. missy justin lebron has been anything but michael jordan sold 90 alatas sneakers, $2.2 billion in annual sales. that is where the market is. how long does it take it can ever happen? can lebron james ever take michael jordan as the 90 brand? michael jordan, a to 30 different air jordans and that is not going away anytime soon. michael jordan is the nike brand when you look and see michael