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Empowering electric dreams with Hyundai and IONIQ - #BehindTheIdea Published 09/02/2021 by
After the release of
Hyundai s electric vehicle, IONIQ, the brand wished to make a bold statement to show the power of electric and how it can empower people to become the change they want to see in the world.
The result of their partnership with Jung von Matt Neckar was a
global launch campaign released late last year, an ambitious plan that aimed at positioning Hyundai as a
pioneer and a leading car manufacturer even in the sustainability scene. A considerable challenge – all made under Covid-19 regulations.
Today we got in touch with Jung von Matt Neckar