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Transcripts for BBCNEWS Click 20240604 20:43:00

they never actually had ? are we capable of being able to misrepresent somebody? yes in the same way that any, you know, film maker could do that when making a movie or whatever. we created an a ai ethics policy and an ai ethics committee and advisers, external advisers. it doesn t always get it right. sometimes it struggles to understand what question you are asking. but on the flipside, the ai often groups recorded answers together to form fuller responses, revealing surprising details. i ve got too many horses. i love horses. some people will be watching this thinking, oh, i m not sure about communicating with a loved one after they have moved on and is that a healthy thing to do? we as a technology company can t determine how people are going to live their lives when their loved ones have gone, any more than we can with a book or an album or anything else. that s not to say we are not responsible, what we re saying is that each of us has

Transcripts for BBCNEWS BBC News 20240604 22:46:00

we don t call them deepfakes because they are not a hack of somebody s identity, they are done in an authorised way often with that person s estate, where we will recreate the character using their archives, their videos, their voice and create an absolutely lifelike version of that individual, say for a museum or a family trust. is there a danger there that you might misrepresent them or perhaps convey a different side of their personality they never actually had ? are we capable of being able to misrepresent somebody? yes in the same way that any, you know, film maker could do that when making a movie or whatever. we created an a a! ethics policy and an ai ethics committee and advisers, external advisers. some people will be watching this thinking, oh, i m not sure about communicating with a loved one after they have moved on and is that a healthy thing to do? we as a technology company can t determine how people are going to live their lives when their loved ones have gone,

Transcripts for BBCNEWS BBC News 20240604 22:47:00

you might misrepresent them or perhaps convey a different side of their personality they never actually had ? are we capable of being able to misrepresent somebody? yes in the same way that any, you know, film maker could do that when making a movie or whatever. we created an a a! ethics policy and an ai ethics committee and advisers, external advisers. some people will be watching this thinking, oh, i m not sure about communicating with a loved one after they have moved on and is that a healthy thing to do? we as a technology company can t determine how people are going to live their lives when their loved ones have gone, any more than we can with a book or an album or anything else. that s not to say we are not responsible, what we re saying is that each of us has different ways of thinking about our loved ones when we are gone and dealing with grief in different ways. while the notion of chatting

Transcripts for BBCNEWS Click 20240604 02:44:00

you know, film maker could do that when making a movie or whatever. we created an a ai ethics policy and an ai ethics committee and advisers, external advisers. it doesn t always get it right. sometimes it struggles to understand what question you are asking. but on the flipside, the ai often groups recorded answers together to form fuller responses, revealing surprising details. i ve got too many horses. i love horses. some people will be watching this thinking, oh, i m not sure about communicating with a loved one after they have moved on and is that a healthy thing to do? we as a technology company can t determine how people are going to live their lives when their loved ones have gone, any more than we can with a book or an album or anything else. that s not to say we are not responsible, what we re saying is that each of us has different ways of thinking about our loved ones when we are gone, and dealing with grief in different ways.

Transcripts for BBCNEWS Click 20240604 04:44:00

yes, in the same way that any, you know, film maker can do that when making a movie or whatever. we created an a ai ethics policy and we have an ai ethics committee and advisers, external advisers. it doesn t always get it right. sometimes, it struggles to understand what question you re asking. but on the flipside, the ai often groups recorded answers together to form fuller responses, revealing surprising details. i ve got too many horses. i love horses. some people will be watching this thinking, oh, i m not sure about communicating with a loved one after they ve moved on and is that a healthy thing to do? we, as a technology company, can t determine how people are going to live their lives when their loved ones have gone, any more than we can with a book or an album or anything else. that s not to say we re not responsible, what we re saying is that each of us has different ways of thinking about our loved ones when we are gone, and dealing with grief in different ways.

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