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We ll sip to that! You officially can t call it Rooibos if it wasn t made in SA Eyewitness News © https://previews.123rf.com/images/pixelsaway/pixelsaway2010/pixelsaway201000056/156945047-rooibos-re. © Marek Uliasz/123rf.com
JOHANNESBURG - France has champagne, Ireland has Irish whiskey and now, South Africa officially has Rooibos to call uniquely its own.
In a world-first for African food, the European Commission has approved the registration of the designation ‘Rooibos/Red Bush’ in its register of protected designations of origin and protected geographical indications.
What this means is that no manufacturer, which has sourced their Rooibos tea outside of designated local municipalities of the Western and Northern Cape cannot claim that tea as Rooibos. The same way alcohol similar to champagne that has not been sourced from Champagne in France cannot be called champagne.