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Survey: RE Agents Open to Changing Affiliations - Banker & Tradesman

Survey: RE Agents Open to Changing Affiliations - Banker & Tradesman
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More Agents Plan To Switch Brokerages In The Coming Year: Survey

Thirty-nine percent of agents plan to switch brokerages in 2024, according to Coldwell Banker Real Estate's latest survey. Of those who plan to move, favorable commission structures and strong lead generation systems are at the top of their list.

5 Reasons To Give Your Transaction Coordinators A Raise

Inman Connect From online showings to all-digital signings and closings, the digital transaction has fully come into its own. All month, Inman examines the companies and technologies driving this new world of digital transaction. Every professional office needs its glue, that one employee or department that, even when not meeting in person, can be looked upon for a morale boost or to solve some nagging problem. In real estate offices, that person or persons is often the transaction coordinator, the adhesive that bonds signed contracts and commission checks. Since it’s digital transactions month at Inman, here are a few reasons to appreciate the ever-valuable “TC.”

Coldwell Banker CEO Ryan Gorman On Real Estate Agent Priorities

Inman Connect Coldwell Banker recently solicited 1,200 agents about what they look for in a brokerage. The survey was split evenly between CB and non-CB agents. Its results showed that a brokerage’s technology offerings are critical but not quite as essential as service and support. The 2020 Agent Priorities Report, titled “What Matters to Real Estate Agents Today,” showed that, from 1 to 5 respectively, agents prioritized:  Best-in-class service Being best equipped to navigate the future of real estate Local expertise  A significant majority (91 percent) of those polled preferred best-in-class service. Many often cite commission structure as a primary reason agents switch brokerages, but the Agent Priorities Report states that “while finances play a role in every agent’s decision, there are even bigger contributing factors that lead agents to change affiliation.” Namely, technology, training and a supportive culture. Income ultimately ranked sixth among those s

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