Thursday, 6 May 2021, 1:00 pm
A campaign for Corona Beer that delivered 751,000 surf
reports to Kiwi beach goers over the summer has broken new
ground for advertisers keen to reach individually targeted
audiences based on real time data.
Adswizz and NZME
brought together location-targeted news style notifications
with geo targeted messaging created in real time and
delivered to individual digital audio listeners across
iHeartRadio to deliver the summer’s “Corona Surf
Reports”.
Aimed to support Corona’s long-standing
call to Kiwis “from where you’d rather be” the Corona
Surf Reports were designed to be hyper relevant to Kiwi
beach goers giving Corona a truly unique and innovative
Press Release – NZME A campaign for Corona Beer that delivered 751,000 surf reports to Kiwi beach goers over the summer has broken new ground for advertisers keen to reach individually targeted audiences based on real time data. Adswizz and NZME brought together location-targeted …
A campaign for Corona Beer that delivered 751,000 surf reports to Kiwi beach goers over the summer has broken new ground for advertisers keen to reach individually targeted audiences based on real time data.
Adswizz and NZME brought together location-targeted news style notifications with geo targeted messaging created in real time and delivered to individual digital audio listeners across iHeartRadio to deliver the summer’s “Corona Surf Reports”.