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Performance Marketing Association Announces 2022 Virtual Conference

Earlier this year, PerformanceIN became a member of the Performance Marketing Association (PMA). We share the association’s passion for championing the

Why Is Brand Affinity So Important For Affiliate Programs?

Why Is Brand Affinity So Important For Affiliate Programs?
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NewsNow: Search Engine Optimisation news

NewsNow: Search Engine Optimisation news
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SBC Digital - India: Potential markets and paths for success

March 23, 2021 With a total population of around 1.3 billion, India is a highly attractive and potentially lucrative market for a range of different industries, including sports betting and gaming. Vbet-sponsored panel , four affiliate and marketing specialists discussed the potential of India’s market for affiliates, highlighting key jurisdictions and sectors, as well as answering questions from viewers, in a conference mediated by Founder and CEO of Affiliate Insider, Lee-Ann Johnstone. Mobile and online betting and gaming was particularly emphasised as one of the sectors with the strongest market potential for affiliates. “I think that the Indian market is one of the fastest growing in the world and it comes down to a technology side and a people side,” said

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