Sierra Nevada Brewing Hands US PR Duties To Golin
Family-owned Sierra Nevada Brewing Company has named Golin its US AOR.
Diana Marszalek
21 Apr 2021 // 9:37AM GMT
SAN FRANCISCO Sierra Nevada Brewing Company has named Golin as its US PR agency of record.
Golin won the business in a competitive pitch. The firm’s remit includes leading media strategy development, public relations, thought leadership and social purpose marketing for the California family-owned brewer. Golin’s first charge is developing and rolling out creative campaigns supporting new product launches scheduled for this spring.
A team of about a dozen people from Golin’s San Francisco and Los Angeles offices will service the account, which covers Sierra Nevada’s namesake beer as well as its Pale Ale, Celebration IPA, Strainge Beast hard kombucha and its Little Things portfolio of drinks.
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