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South Korean Lawmakers Investigate Adidas Korea Over Franchise Contract Termination Backlash

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Blackpink Fashion Style: Lisa, Jisoo, Rosé & Jennie Reveal Their Favorite Adidas Sneakers

BLACKPINK Stars in Adidas Home of Classics Campaign: Watch & Shop – Billboard

Adidas CEO urged to overturn predecessor s plan to reduce stores in Korea

Adidas CEO Bjorn Gulden, who took office in January, is facing growing calls from Korean franchisees of the German sportswear brand to revoke the restructuring plan pursued by Kasper Rorsted, his predecessor, according to industry officials, Tuesday.

BTS V, BLACKPINK Jennie, GOT7 Jackson & More: These K-pop Idols Are Also Top Influential Endorsers

From BTS V to BLACKPINK Jennie and GOT7 Jackson, here are the most influential K-pop idols today. (Photo : BTS V Official Instagram Account, BLACKPINK Jennie Official Instagram Account and GOT7 Jackson Wang Official Instagram Account) K-pop idols have become some of the most influential people around the world in recent times. After penetrating some of the most saturated music markets, South Korean artists have also been selling out products and services swiftly. From clothes to food to pieces of jewelry and other personal items, some stars have become the main aces when it comes to endorsements. Here are some of the K-pop idols who earned the CF King and Queen titles for effectively raising the hype around the products they advertise.

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