Tripadvisor plans to release a metaverse experience later this year. The idea is that users will be able to virtually visit attractions in popular destinations like Paris, Dubai, New York City, Chicago, and Atlantis Paradise Island in the Bahamas before they book their trips.
Tripadvisor Wants Tourists to Test Drive Reality in the Metaverse skift.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from skift.com Daily Mail and Mail on Sunday newspapers.
Tripadvisor Is Entering the Metaverse skift.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from skift.com Daily Mail and Mail on Sunday newspapers.
Brands are flipping the status quo with experience-driven storytelling in Tripadvisor’s ‘The Wanderer’ series on Prime Video – is this the start of a broader trend in travel advertising?