‘Yaar Darao mat yaar’: Netizens troll Sabyasachi Mukherjee for featuring unhappy models, say ‘conjuring in one frame’ - The official page of Sabyasachi Mukherjee dropped some pictures of the models while promoting his Autumn/Winter 2021 Collection of fine jewellery.
Sabyasachi Mukherjee takes down mangalsutra ad after 24-hour ultimatum by MP minister - Last week, Dabur India Private Limited also had to take down their 'Fem' ad featuring a same-sex couple celebrating Karva Chauth.
The withdrawal also came hours after Madhya Pradesh Home Minister Narottam Mishra issued a 24-hour ultimatum to Sabyasachi Mukherjee to withdraw the advertisement which has an objectionable and obscene portrayal of mangalsutra or else face statutory action.
'Lingerie or mangalsutra ad?': Sabyasachi receives massive backlash over latest campaign - While a section of users called out Sabyasachi's mangalsutra ad campaign as pathetic, others claimed that the ad is an attack on Hindu culture.
This ad campaign features heterosexual and same-sex couples posing for pictures wearing The Royal Bengal Mangalsutra which is a part of the intimate jewellery collection.