Molson Coors brands Coors Light and Miller Lite have grown market share as Bud Light faced a backlash. TD Cowen analyst Vivien Azer says Molson Coors will enjoy “durable market-share momentum.”
First came Bud Light. Then Target. Now more companies are facing potential pushback from a segment of customers unhappy with their embrace of the LGBTQ community.
Nielson data through May 20 shows that Bud Light volume declines are continuing to accelerate, slumping 27.2%, compared with a 25% fall the prior week.