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BBH Singapore unveils new shopping format for Samsung aiming to transform social commerce

BBH Singapore has launched a new shopping format for Samsung which leverages the social trend of inspiration shopping and pairs it with the ease of in-platform purchase.

New Holland creates global 180 campaign film for Riot Games via BBH Singapore

July 14 2021, 12:12 pm | BY Ricki Green | 2 Comments Sydney design studio New Holland Creative have directed and produced a stunning flagship campaign trailer for the launch of RIOT Games ‘League of Legends – Wild Rift’ mobile game, in partnership with BBH Singapore.   The film – a dream-like journey unveiled in 180 degrees – takes the viewer through the mythical League of Legends backstory, as part of a global launch campaign for Riot’s next chapter of the blockbuster game. The spectre of Viego transforms into a powerful, unliving wraith tortured by an obsessive longing for his centuries-dead queen. He now stands as the Ruined King, controlling the deadly Harrowings as he scours Runeterra for anything that might one day restore her, and destroying all in his path as the Black Mist pours endlessly from his cruel, broken heart. But hope remains in the form of the Sentinels, who battle against the dark.

BBH Singapore releases global 180 campaign film for the launch of Riot Games League of Legends – Wild Rift mobile game – Campaign Brief Asia

BBH Singapore releases global 180 campaign film for the launch of Riot Games League of Legends – Wild Rift mobile game – Campaign Brief Asia
campaignbriefasia.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from campaignbriefasia.com Daily Mail and Mail on Sunday newspapers.

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