After many duds at the box-office, Bollywood needs that big hit but coming in the way are several challenges like weak scripts, a poor cost structure and high ticket prices.
The ongoing season in India might be monsoon but in Bollywood, its raining flops, which includes a string of high-profile movies. But, on the other hand, movies from the South have become the talk of the town, breaking box office records regularly. What really is ailing Bollywood?