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Tigo Tanzania taps Globe Teleservices for A2P SMS firewall

Globe Teleservices announced on Monday it has entered into an exclusive strategic alliance with Tigo Tanzania to deploy its intelligent firewall solution for A2P SMS.

Sky-high SMS rates damaging long-term opportunity for A2P SMS; brand spend on channel to fall from 2024

• Short-term A2P SMS strategies to cost messaging industry $14.36 billion in revenues between 2023 and 2027. • The average cost for a brand to send an S.

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