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Each week, we ask small businesses key questions. Here we speak to Eilidh Marshall, director and co-founder of Inverness firms Whale-like-fish and A Whale of a Time
Q. How and why did you start in business?
A. Helen Ross and I started Whale-like-fish in Inverness in February 2019, having worked together at another PR agency for a few years. We saw a gap in the market to help more businesses access PR services by using a new business model that moved away from day rates. Instead, we created a price list for each of our services and applied a more consumer-friendly model, which includes a loyalty scheme. Our clients are rewarded for repeat business and know exactly what they’re paying for each service in advance.