government s p.r. machine will spend $684 million to peddle the new law. almost 300,000 went to the health care in tucson. what those employees will be doing are educating people about the options with the affordable care act but they will also be encouraging people to come in to see what kind of insurance they qualify for. employees accent the positive like expanded coverage but across towns, taxpayers wonder how the law will negatively impact them. when is obamacare kicking in? is it a done deal? if you re just under 65 this event involved no public money. we want to be very, very careful if you re in the medicare age group. older folks worry about what they may lose but it s what the working poor stand to gain that energizes the effort. that we ll be educating, helping them through the process. critics consider that process
program you already have to use by law. one group in arizona holding town halls explaining how obamacare will really affect people and they do it without the use of taxpayer dollars. william la jeunesse in the west close newsroom to explain how this works. william, good morning. reporter: bill, for a few hundred million dollars you hope to get the straight story on the obamacare, the good,ed bad, the ugly. instead a lot of the money that you re being spend something being spent on celebrities hired to sell the program. reporter: video contest, celebrities, pro athletes. the obama administration is asking everyone from oprah to comedian amy foaler, to do the one thing is hasn t sell obamacare. the pr machine will spend $684 million to pedal the new law. almost 300,000 went to the community health center in tucson. the employees educate people
i m up for the 30,000. martha: they will dole it out in little prizes, $6700, something like that. brad, we re laughing about this. this is an effort, big pr effort. an expensive pr effort in fact. $684 million in outreach. $41 million goes to a pr firm in federal tax dollars to help get people signed up is this a problem? this is a huge problem. it is stupid. only government comes up with a plan to spend millions of dollars to give $30,000 a way. this sounds like a perfect government program. if the obamacare was as popular the president said it would be, no incentive and no reason to convince young people that is a good deal for them. the young people know it isn t by very reporting that fox did just an hour ago. you guys reported that over 71% of the youth who are being educated in america are on is some form of assistance. one in five americans, including youth are on food stamps. there is no money.
the fact that she wants they have 200 million, she s going to spend $684 million on a budget. $684 million to promote marketing for obama care. is there at least if you know, has there been any competitive bidding for this marketing, are we getting a good deal on that marketing? i m not sure about that, but we do know that they ve taken every opportunity in order to help outreach for obama care, you ll remember that they reached out to hollywood actors to promote it. they reached out to different sports leagues to promote it. just the other day not too far away from you, it was hhs night at washington nationals ball game, and they had teddy roosevelt calling the hotline to get more information about obama care. they re making all kinds of efforts. if they re doing the hollywood i would assume that doesn t cost anything, with a bunch of hollywood stars showing up.
head start program. they talked about cuts to seniors and health care benefits. it kind of begs the question that if those were such priorities that were going to be impacted by the sequester, why aren t funds being shifted around for that, those programs rather than outreach for obama care. she may have fuzzy math, she said she would love to have the budget of what for her promotion of obama care. she d like to have the budget of an apple product or blockbuster movie. the funny thing is, she has the budget of about three times the blockbuster movie. she has about $684 million for obama care outreach. the average blockbuster movie gets about 100 million to 200 million. so she s actually doing quite well in that area, and just given the blockbuster bombs that have happened this summer, those are forecasting the way obama care s going to go, that could spell more trouble for her. there in lies the fuzzy math,