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Meet the woman on a mission to have retailers commit 15% of their shelf space to Black-owned brands

CBS News March 6, 2021, 12:01 PM Meet the woman on a mission to have retailers commit 15% of their shelf space to Black-owned brands Aurora James was frustrated when she would go to stores and see a lack of Black-owned brands on shelves. It was out of that frustration that the fashion designer decided she needed to be a part of the solution by disrupting business as usual. I was so fed up as a woman and a woman of color, being disappointed by the choices that people or companies were making. But I also realized that I failed in a lot of ways to really ask for what I needed, James told CBS News Michelle Miller.

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