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Oreo exec says Lady Gaga s Chromatica cookies have beat our wildest expectations | B97 5 | Your Life Your Music

Surely one of the most unique items ever released by a musician in recent years is Lady Gaga 's signature Chromatica Oreos: pink cookies with green cr.

Find Out the Full Story Behind Lady Gaga s Chromatica Oreos! | Lady Gaga

Lady Gaga‘s Chromatica Oreos are officially a hit! The pop-star’s limited edition branded Oreos, which are inspired by her latest album, have gone viral. Fans have been posting their reactions to the collaboration and documenting the lengths they’ve gone to get their hands on the cookies across social media. Oreo’s senior director Variety, “It’s been incredible and beat our wildest expectations.” “After the lockdown, the world was in dire need of playfulness and a release from all of the stress and anxiety,” Justin continued. “It was like, ‘What if we really leaned into music as a way to connect to people and spread more positivity?’”

Oreo exec says Lady Gaga s Chromatica cookies have beat our wildest expectations | 100 7 MIX-FM | Today s Hit Music

By Syndicated Content Feb 19, 2021 12:04 PM Surely one of the most unique items ever released by a musician in recent years is Lady Gaga s signature Chromatica Oreos: pink cookies with green creme filling, stamped with Chromatica artwork.  Now an exec for the cookie company says the unexpected collaboration has been a huge success. “It’s been incredible and beat our wildest expectations,” Oreo senior director Justin Parnell tells Parnell tells Variety that the company came up with the partnership amid COVID-19.  As he explains, After the lockdown, the world was in dire need of playfulness and a release from all of the stress and anxiety. It was like, ‘What if we really leaned into music as a way to connect to people and spread more positivity?’”

Inside Oreo s colorful collaboration with Lady Gaga

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