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Music Business Worldwide
April 7, 2021
There’s been a big change at Warner Music Group (WMG).
Cat Kreidich has been promoted to President of ADA Worldwide, WMG’s independent label and artist services arm, just months after joining the company from Sony Music.
The respected exec will now oversee a number operations at Warner that service the independent community including ADA, the Asylum label, and WMG’s in-house TuneCore rival, Level Music.
Kreidich will report to directly to Max Lousada, CEO, Warner Recorded Music.
As the new boss of ADA, Kreidich succeeds Eliah Seton, who we’re told has taken a new role outside of Warner Music Group after more than a decade with the company.
Music Business Worldwide
March 3, 2021
Warner Music Group‘s ADA Worldwide has hired veteran music executive Cat Kreidich as Executive Vice President.
In this role, according to WMG, Kreidich will spearhead ADA’s widening global footprint and partnerships across international commerce and marketing, in addition to label/product management and operations.
Based in New York, she will report to Eliah Seton, President of Independent Music & Creator Services, Warner Music Group.
Kreidich spent eight years at The Orchard. There, Kreidich was SVP of Account Management, Advertising, and Data Analysis, at the helm of a global team she re-organized and strategically positioned during the company’s rapid expansion, spread across 40 different cities.
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Cat Kreidich Rejoins ADA As EVP
March 3, 2021 at 6:34 AM (PT)
Cat Kreidich
ADA WORLDWIDE has tapped veteran music exec CAT KREIDICH as EVP, reporting to WMG Pres./Independent Music & Creator Services ELIAH SETON.
SETON said, “CAT will be instrumental in elevating our work for partners and projects across the globe, working closely with label management and our international teams. With her strong relationships in the independent space, she’ll also play a big role in attracting new business both in the U.S. and internationally. On behalf of everyone at ADA, we are thrilled to welcome CAT to our leadership team.”
/PRNewswire/ SoundCloud announced today the addition of music industry executive Troy Carter to its Board of Directors. Carter will serve as a strategic.