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Wildeck Adds New VP of Marketing

Wildeck Adds New VP of Marketing Michael Troka will lead all marketing strategies and tactics for the supplier of mezzanine platforms, material lifts and safety guarding products. Feb 12th, 2021 WAUKESHA, WI  Wildeck, Inc. announced Friday that it has welcomed Michael Troka as its new vice president of marketing. In his new position, Troka will be responsibility for the planning, development, and execution of all marketing strategies and tactics. Troka and his team will create demand for Wildeck’s products and enhance the brand’s awareness and reputation while serving as the industry subject matter expert for the organization. TrokaTroka has a 20-year track record of success in both corporate marketing and advertising agency account management roles for Fortune 500 companies. “We are thrilled to welcome Michael to the Wildeck Family. His unique skill set and experience will serve him well as he develops strategies to create demand for our products and enhance the Wildeck

Take time to improve yourself and your manufacturing business

Take time to improve yourself and your manufacturing business FMA Virtual Annual Meeting provides opportunities to learn from other fabricators, industry experts The 2021 FMA Virtual Annual Meeting on March 3-4 celebrates hundreds of leaders and manufacturing heroes in metals fabrication, processing, and distribution. The past year has been a stressful one for all in the metal fabricating community. In spring 2020 shops were wondering where they fit into the overall economic discussion as the world tried to figure out what an essential and nonessential business was. Those who continued to work had to figure out how to do it safely. Then as business began picking up from almost halting in the earlier part of the year, metal fabricating companies had to balance the normal chaos of job scheduling and tight lead times with the reality of people needing more flexible schedules and extended absences for those that may have gotten the COVID-19 or been exposed to someone who had. With a

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