Zoom, Google Meet, TikTok dominate mobile app downloads in 2020
Study from leading analytics firm reveals how 2020’s mobile app arena has been transformed through Covid-19, and how the app providers are setting up for 2021
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Published: 14 Dec 2020 10:15
In December 2019, nobody could have accurately predicted what would be happening a year later, and in an example of how lockdowns and stay-at-home orders have reordered the worlds of work, research from comms analytics specialist AppAnnie has shown how much conferencing has become a leading mobile activity over the past 12 months.
The study looked at the leading apps of 2020 by downloads and app store consumer spend through to 14 November 2020, along with average monthly active users throughout October. Across iOS and Google Play, total spend in mobile apps and games set a new annual record.