Ain Nurina carved out a niche for trendy Android phone cases, to answer the lack of affordable choices for those who don't use iPhones. — Bernama
It all started six years ago when Ain Nurina Md Yazid, who was only 19 then, took a look at her mobile phone and wondered why iPhones had more appealing cases than Android phones in Malaysia.
Since then, Ain Nurina, 25, who holds a degree in multimedia advertising design, embarked on her uncharted journey to produce mobile phone cases with colourful patterns, designs and themes for every smartphone model, to suit the tastes of discerning Millennials.
It did not matter that it was a totally new field for her, so, armed with the experience of her previous ventures of selling headscarves and T-shirts, she jumped headlong into her online venture of producing phone accessories, a company she started in 2015 with the brand CasesByWF.