WOWorks, Shipley Do-Nuts, Noodles & Company execs say loyalty programs a must-have

Panelists Blake Johnson, VP of marketing for Craveworthy Brands, Donna Josephson, CMO of Shiply Do-Nuts, Mark Kreiner, VP of marketing for WOWorks and Stacy Moss director of brand marketing for Noodles & Company spoke about utilizing loyalty programs at the Restaurant Franchising and Innovation Summit in Coral Gables, Florida.

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