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Sasha Bariffe opened Prism Birth Services on Milwaukee’s west side shortly before the pandemic, and serves mostly Black and brown families.
The last few weeks, we’ve been reporting on how minority-owned small businesses and other earners have been affected by the pandemic.
WUWM's LaToya Dennis continues our COVID Earners series with Wisconsin’s first Afro Latina, certified professional midwife. Sasha Bariffe opened Prism Birth Services on Milwaukee’s west side shortly before the pandemic forced many businesses to close their doors, at least temporarily. Bariffe services mainly Black and brown families, which even before COVID-19 had some of the worst birth outcomes in the country here.