Why SoHo Struggles and Indie Shops in Brooklyn Are Doing Fine
Retail chains have failed all over New York City. Is it a surprise that smaller stores can finally breathe?
How are the boutiques of Boerum Hill making it? Owners invested in the neighborhood and local landlords are rooting for their success.Credit...James Estrin/The New York Times
Feb. 12, 2021
With the exception of November 1929, there has probably been no moment less conducive to opening a jewelry store in New York than at any point during the past 11 months. So it was a hopeful and norm-defying sign, like a heat wave in a Finnish noir, to find Page Sargisson Jewelry arriving on the corner of Hoyt Street and Atlantic Avenue in Brooklyn right after Thanksgiving.