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Why go clean label in the baking industry?
By Gill Hyslop
According to equipment specialist Mecatherm, the answer is twofold as it not only satisfies consumer demand, but also an industrial sustainability challenge that presents new marketing opportunities.
Industrial bakers have grasped it completely with the number of products with ‘natural’ claims increasing and representing 34% of NPD launched last year in Europe.
Bakery lines from make-up to packaging create two main challenges, product quality and industrial performance. However, in industrial baking, chemical improvers are often used as regulators to make products more tolerant to process time fluctuations, improve control of downtimes, and they have become the way to increase quality and performance.

Related Keywords

,Ingredients ,Natural Colors Amp Flavors ,Ecatherm ,Baking Industry ,Clean Label ,Equipment ,பொருட்கள் ,

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