What's the best way for an athlete to build their brand? Lead a team to the Super Bowl

On March 14, 2022, Temple alum and star NFL linebacker Haason Reddick signed a three-year, $45 million contract with the Philadelphia Eagles. Today, he’s worth even more. Reddick has been one of the central cogs behind the Eagles’ impressive run to Super Bowl LVII. He recorded a career-high 16 sacks during this season, and his impact on the field was arguably never more

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