What is LinkedIn Sales Insights? [+Could it Help Sales Teams?]
LinkedIn's some 722 million members make for a massive pool of data that could provide sales organizations with invaluable guidance about potential opportunities and ideal prospects. And a few months ago, the social network rolled out a platform to make that happen.
This past February, LinkedIn rolled out LinkedIn Sales Insights — a new data analytics program that taps into LinkedIn's user base to provide relevant insight for better-informed, more pointed sales efforts.
Here, we'll take a deeper look at what the platform is, how it works, what you can learn from it, its interface, and whether your sales team stands to gain from investing in it.