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virtual.drupa, the first purely digital version of the leading global trade fair for printing technologies, successfully bridged the gap between the previous 2016 and upcoming face-to-face event in 2024. The new format for the print and packaging sector received excellent international feedback.
A total of 212 exhibitors from 35 countries as well as team participations from worldwide subsidiaries presented their product portfolios and innovations within the online showrooms and more than 119 live web sessions with an average of 140 participants. These provided vital stimuli for tapping into new potential, alongside the comprehensive conference program with an additional 113 presentations in the context of five special forums, focusing on key issues as well as global megatrends and their impact on the industry. This is also confirmed by other indicators such as a total of around 600,000 page views and 45,000 unique users. The proportion of international visitors from a total of 155 countries was 82%. This underlines the fact that virtual.drupa has opened up access to customer potential on all continents and is being accepted as a digital platform for international knowledge transfer and networking.

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